Product · Silver · Stage 03

Steward Fundraising Intelligence Platform

Donor analytics across retention patterns, campaign intelligence, monthly giving health, segmentation, and revenue trends — structured to give your fundraising team answers, not just data.

Silver Engagement Tableau + Snowflake Excel / CSV pathway also available
Five Dashboard Modules

The FI Platform answers the questions fundraisers ask every week.

Each module is a pre-built dashboard delivering a specific lens on donor behavior. Modules activate based on available data — you don't need all five to get started.

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Donor Performance
Lifetime value, average gift, giving frequency, recency, and year-over-year retention by segment. The retention curve your team needs before every campaign.
📢
Campaign Intelligence
Response rates, cost per dollar raised, channel performance, and year-over-year campaign comparison. Which campaigns are actually working — and for which segments.
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Monthly Giving Health
Sustainers by status, payment failure rates, upgrade and downgrade patterns, and churn risk by giving level. Monthly giving is your most predictable revenue — this module keeps it healthy.
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Donor Segmentation
RFM scoring, donor lifecycle stage (New, Active, Lapsed, Recovered), major gift identification, and prospect ranking. Segments built to inform strategy, not just report on it.
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Strategy & Insights
Cross-module synthesis, anomaly flags, and leadership-ready summary KPIs. The layer your executive team sees — without the raw data complexity underneath it.
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Findings Memo
At Advisory: SSA authors a structured findings memo with prioritized recommendations, anomaly explanations, and a strategy brief for leadership. Included with Advisory engagements.
Data Ingestion

Works with the data you have.

The FI Platform ingests donor data from your existing CRM or fundraising database — no new data collection required. SSA structures the connection during onboarding.

Tableau + Snowflake pathway: For organizations with Tableau Public access and structured export capability. SSA configures the Snowflake backend during onboarding.

Excel / CSV pathway: For organizations without warehouse infrastructure. Data is ingested via structured Excel or CSV export from your CRM — no Snowflake account required. Refreshed on a defined cadence.

Supported data sources

  • Salesforce Nonprofit Success Pack (NPSP)
  • Bloomerang
  • Raiser's Edge / Raiser's Edge NXT
  • Virtuous
  • DonorPerfect
  • Causeview
  • Custom CRM or database — via structured CSV/Excel export
Silver Engagement Required

The FI Platform is a Silver-tier product.

Access to the Fundraising Intelligence Platform is included in the Silver Analytics Window and the Steward Program Bundle. It requires a completed Data Maturity Assessment and a governed data foundation.

See Silver Engagements → Contact Us About FI Platform →